PUBLISHERS

After doing the analysis, we’ve found a total of 627 video game publishers with a total sales of roughly 8905.56 million sales. We have picked top 16 game publishers to create this treemap chart. Total sales of these 16 publishers have already dominate the market roughly 81.97% of all video game sales. This means the other 611 video game publishers only has 18.03% of all sales

Let’s take a deeper look at the top 3, including Nintendo, Electronic Arts and Activision. You’ll see that Nintendo has the most video game sales. This is because Nintendo has super-popular games like Super Mario or Pokémon, which I’m so sure everyone knows both of these. Most of their game are also cartoonish-styled.

Next, Electronic Arts . Their main sales are games from series of FIFA, which are published under the label EA Sports, along with other 5 video game series under this label. Electronic Arts also have many more popular video game series like Battlefield, Need for Speed or The Sims. Last but not least, Activision. Their main sales are Call of Duty games, which are shooting games. Actually, they releases a new Call of Duty game annually since 2005. This includes Overwatch, brand-new shooter game, also one of the biggest hits in 2016.

Summary: You can see that these 3 video game publishers has the strength or highlights in different ways of their own. That's one of the reasons why they're able to own a total of 40.86% of all sales. In addition, you'll be able to see that every video game publishers don't always success. They all have both bad-selling games and good-selling games. This shows us of their development and effort, which is the key to success.